If you ever sell to other businesses, LinkedIn should be at the top of your priorities for social media and digital strategy. Leverage a more professional network while they’re engaging with business-minded content, rather than clocked out scrolling through Insta. Not just that, charities and...
If you are a digital entrepreneur, you know how important it is to create clear content that sends a strong message to your audience. But what often happens is that we do not always know how to write clearly, and that makes many people give up...
3 OVERLOOKED TIPS FOR E-COMMERCE PROFITS Ecommerce is continuing to explode in 2019 with the Australian ecommerce market generating over $11 billion in revenue in 2018. This is a make or break it time for businesses as more customers make the switch towards shopping and purchasing...
By: Shavin Peiries It is not a new fact that modern marketing materials leverage countless resources, mainly those that have visual attractions to persuade and influence the shopping experience of consumers. To achieve this goal, one of the most important elements is the psychology of colours,...
--by Shavin Pieris Our emotions guide our actions. In essence, this is the founding concept of a rapidly developing discipline that is shaking up marketing and is already changing the thinking and future of the world of studies. This discipline is called behavioural economics. It was...
By Shavin Peiries What is Usability Testing? In essence, usability testing is a methodology that is used to check your website’s ease-of-use with real customers before it’s launched. So, why is usability testing important? The ultimate goal of a test is to find usability problems with your website. For...
By Shavin Peiries In the previous article, you learned about what usability testing is and why it is important. Now how can you go about conducting a usability test on your own? For a small or medium sized website or application, a test with about 5 people...
By: Shavin Peiries You may have heard how important it is to include a call to action on your site, but what is it? A call to action, CTA by its initials in English, is literally what its translation means, a call to action. A call...
By: Shavin Peiries Finding a winning product is the most complicated task in dropshipping. What do you have to sell on your e-commerce site to make a living online with dropshipping? In this article, we will try to tackle some of the problems and provide you...
By Shavin Peiries E-commerce has emerged as one of the most successful sales channels in the market today. Anyone from anywhere in the world can buy from an online store, regardless of the day or time. For this reason, all electronic stores have the responsibility to...
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