Build A $10m Business – Sustaining Growth Long Term

 

1. BUILD A CULTURE 

When it comes to long term success in business you have to build a culture that attracts the best people. When you create a welcoming ,positive and high performing culture it reflects in the work that you put out. If you are going to be spending more time in a space with a group of people more than anywhere else you want to invest in a space that creates an environment that people are excited to spend time.

“A fail safe environment allows unconventional and innovative ideas to surface and be given the chance to challenge convention”

A critical aspect of a create company culture is creating a fail safe environment for ideas, no matter how crazy. A fail safe environment allows unconventional and innovative ideas to surface and be given the chance to challenge convention enabling you to find more effective ways of solving problems. To create your own culture ask yourself do you have a set of values, what standards do you hold yourself to, how can you make people feel valued and how do you celebrate wins?

2. CREATE A BRAND

“Build a brand around quality content that conveys the standards and values people should expect when dealing with your company.”

Establishing a brand is about creating a concept of value in the mind of your audience. This directly translates into ability to charge more for the  same product. In the past it required an entire PR agency to create a brand but today the same effect can be achieved through a savvy social media manager. Build a brand around quality content that conveys the standards and values people should expect when dealing with your company.

3. USE THE WORD OF MOUTH 

The best marketing a business can receive is the word of mouth recommendation, people are exponentially more likely to buy a product or use a service recommended to them by someone they trust.  However many businesses fail to capitalise on their current customer base. Ask your customers for referrals. This is a great way of exposing targeted a reliable stream of income, build strong relationships with people and become a connector. By becoming the center of a large extended network you will become a key player in other people business operations which strengthens your businesses and ensures long term sustainable growth.

“build strong relationships with people and become a connector”

4. PEOPLE

 “It is through the combined talents, skills and drive of people that you will be able to sustain growth long term”

Again the biggest factor of success comes down to people. At this stage it extends outside your company to our peers, mentors, partners and even clients. Establishing a reputation for quality and consistency in all aspects of your business and who you do business with.  It is through the combined talents, skills and drive of people that you will be able to sustain growth long term and build your $10M Business.

1 Comment
  • SHan
    Posted at 08:38h, 29 August Reply

    Very informative thank you

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