Why a Google places account matters for your restaurant, pub or nightclub

By Ish Naeem Posted Date: 2015-10-29

Thanks to the Internet and the boom of portable technology now finding a product or service is easier than it has ever been before. People search for whatever they need directly on their phones while on the move, with GPS technologies incorporated into the devices a simple Google search for a restaurant or bar will show what’s nearby to you with a display of contact details and reviews. This is all thanks to Google Places – This is a service that allows businesses to be listed on Google Maps, this makes it easier for your potential customers to find you. A Google Places listing plays a vital role in local SEO and can help connect people within your locality to your restaurant or bar. As a business that targets more of the local customer base rather than a global audience like in the case of a restaurant, pub or nightclub, Google Places can do wonders to the growth of your business...



Does your restaurant or pub need a website or just a facebook page will do?

By Ish Naeem Posted Date: 2015-10-15

Many businesses have seen the large number of users on facebook as a great opportunity to create awareness and market their business via the social media platform. The use of social media to create an online presence is especially common amongst businesses in the hospitality industry such as cafés, restaurants, pubs and nightclubs. A facebook page can allow such a business to post about various events, new menu items, pictures of food and drinks, special offers and even directly communicate with their customers. Although there are indeed many positives in having such a business facebook page, a common misconception is that this alone will be sufficient to act as the online presence for your restaurant or pub. Yes, a facebook page can be a convenient way to communicate with customers and obtain instantaneous feedback that can help improve your business; however there are things a facebook page cannot do that a website can....