Australian Small Businesses are falling behind Online

By Shan Balasuriya Posted Date: 2015-02-25

In a research conducted by Australian Bureau of Statistics, shows that among businesses comprising of 0-4 people, only 36% of the businesses have an online presence.

Google Advertising Works

By Shan Balasuriya Posted Date: 2015-02-18

Major advantage of Google Adwords is that, it is quick and you do not have to wait until Google awards your SEO work to get you on the top. The advertised business or website will automatically come to the top as soon as a Google Adwords campaign is started.

Increase your Online Sales with Free Shipping

By Shan Balasuriya Posted Date: 2015-02-11

Customers are being attracted and pushed to purchase more from online retailers by providing them with attractive discounts and at times, free shipping too! However, it has been found that customers actually end up shopping more when are tempted with free shipping.

Why content marketing is important?

By Shan Balasuriya Posted Date: 2015-02-05

Research suggests that by 2020, 85% of potential customers will have an online customer experience before they make contact with a representative. It is therefore essential that businesses facilitate their client’s needs efficiently in the online space.

Content Marketing forms an integral part of every business as it is a deciding factor in how vastly people know about a business and how much they would prefer a particular business.